Targeting and Optimization
Mobile advertising offers unique targeting opportunities that will keep conversions up and costs down. In addition to standard web metrics, our mobile targeting capabilities include:
Targeting and optimization go hand in hand, and our experts slice through every metric to make sure ads are only shown to the highest converting users, on whatever device and in whatever location they may be. Real-time reporting shows you exactly what is working where, providing ultimate cost control.
Mobile Media Capabilities
- We provide advertisers, agencies and app developers scalable access to quality global traffic through our relationships with mobile trading desks, SSPs and networks as well as in-house publishers.
- wider reach
- Want wider reach for your campaign? Our mobile publisher network covers over 85 countries including local inventory across Europe and Latin America. With a focus on performance at all times, we deliver the highest quality traffic and optimize media costs towards your CPA goals.
- Burst Campaigns and App Distribution Apps
- Want to gain users for your application? Get top ranking in app stores and find high-value users through burst campaigns, app distribution apps and targeted mobile web and in-app placements, including CPI-based delivery on the Facebook mobile app and the Google Display Network.
- 1500+ mobile-optimized CPA/CPI offers from 200 countries
- All MMA ad formats: banners, push notifications, text links and interstitials
- High fill rate
- Limitless access to mobile demand from top global advertisers
- Full ad coverage for all mobile devices, geos and OS
Best-in-class serviceYour dedicated Account Manager will assist you in seamlessly integrating our SDK and offer you professional consultation and the most relevant offers for your traffic. Access our detailed reporting system and uncover the true value and potential of your advertising space.
Mobit: optimization technology for mobile performance campaigns
Mobit is the only tool you need to maximize your earnings through mobile media buying, brought to you by the performance experts at Matomy!
Our in-house mobile media buying teams needed better tracking tools than what were available on the market… so we made our own. Our proprietary tracking and optimization platform for mobile performance campaigns, Mobit, analyzes conversions generated on traffic from any media source, and provides in-depth insight into what is working and what is not.
We found it so useful that we made it available to other mobile media buyers giving them the ability to manage up to 1 million clicks per month at no cost.
End-to-end Tracking & Reporting
- Full mobile reporting metrics: carrier, OS, device and more
- Mobile web and app campaigns
- Automatic data collections
- Real-time postback conversion reporting
Efficient Campaign Management
- Run campaigns from any CPA network
- One-click integration with all Matomy Market campaigns
- Pre-set and customizable templates with any ad network for quick campaign set up
Auto-Suggest Optimization Tool
Mobit Insights: get targeting recommendations to improve campaign margin and profit
For more information on using Mobit, contact your Matomy account manager or visit www.matomy.com/meet-mobit